Who are the biggest vacation rental operators in your market? Together with My Data Value we mapped 8.7 million Airbnb and Booking.com listings across 240 countries to find out. Explore the free interactive dashboard: filter by country, benchmark your portfolio, and see exactly who dominates your market.
The travel industry’s duopoly reaches a "Great Convergence" in 2026 as Booking.com’s 7.1M listings officially challenge Airbnb’s dominance. This report analyzes the "Supply Paradox" how Booking.com captures nearly 90% of Airbnb’s volume through superior occupancy efficiency, while providing property managers with tactical playbooks to protect margins against shifting commission structures.