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OTA review systems were built to build trust. So why does a 4.7 feel like a failing grade, and why has "give me a refund or I'll leave a 1-star" become a recognisable host experience? We get into the uncomfortable truth about badge culture, review extortion and what fairer platforms could actually look like.

How AI agents will replace traditional PMS and reshape hospitality tech stacks.

Balancing revenue, profit and guest satisfaction for sustainable vacation rental growth.

The industry has automated everything except trust. Rebecca Ward on why a real conversation still converts better than any algorithm and what that means for direct bookings.