Bio
Gianpaolo is a highly accomplished international Business Development leader with a strong history of driving success within the hospitality sector.
As Co-founder of Localler, recognized by Wired as a Top 10 hospitality startup in 2015, he demonstrated early innovation.
His influence is widely acknowledged, having been nominated among the Top 20 Influential People in Vacation Rental Technology and Top 20 Vacation Rental Consultants (both in 2021).
Gianpaolo is the driving force behind many of Europe’s leading hospitality digital events, most notably SCALE, the premier international holiday rental professional conference and a recognized global authority.
Throughout his career, he has been instrumental in helping international companies achieve significant growth and expand their global footprint, leveraging his deep expertise in strategic sales and business development within the tourism industry.
His entrepreneurial spirit led him to found Localler in 2013, an innovative marketing platform designed to elevate tourist destinations and empower local product networks.
For the past decade, Gianpaolo has provided invaluable consultancy and training to Short-Term Rental companies, guiding them in developing and launching successful products and optimizing their sales performance.
Data & Market Trends
In just over a decade, Barcelona transformed from the first European city to regulate short-term rentals into the first to decree their total extinction by 2028. This data-driven analysis explores how the promise of affordable housing failed to materialize despite a 28% reduction in legal listings, creating a market paradox where rental prices soared alongside restrictions. We examine the looming 38,000-bed deficit, the explosion of the black market, and the urgent liquidation strategies investors must adopt before the 2028 deadline.
Regulations in Europe
The Advocate General has issued a landmark opinion in Case C-813/24 (Smartflats), establishing that urban planning rules for Short-Term Rentals must strictly adhere to the EU Services Directive. This analysis details the five mandatory criteria for compliance—including proportionality and transparency—and warns that common municipal practices, such as vague zoning criteria or treating "administrative silence" as a refusal, may soon be deemed illegal across the continent.
