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5 Hospitality Marketing Trends for 2026

Nikki Mattei shares 5 of the top consumer trends for 2026 which have an impact on the short-term rental and hospitality industries.

Wire Weekly: Global short-term rental & hospitality news

This week’s industry headlines point to continued consolidation, expansion and investment across both flexible accommodation and short-term rental technology platforms.
How Google’s Universal Commerce Protocol could rewrite hospitality bookings

From Search to Stay: How Google’s 'UCP' could rewrite hospitality bookings

The Great STR Realignment: A 2025 Retrospective

STR Geography

Beyond Cities: Where short-term rentals actually happen

More than half of Europe’s short-term rental activity happens outside cities. A data-led look at STR geography and destination management.

Spain Fines Airbnb €64 Million for Publishing Unlicensed Tourist Rentals

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