Direct Bookings

This collection explores how short-term rental businesses drive more direct bookings and reduce reliance on third-party platforms. Explore practical articles, videos and webinars focused on marketing, distribution, website performance, guest relationships and conversion, and how direct strategies support stronger margins and long-term brand control. Plus, connect with direct booking, marketing and technology partners that can support your growth strategy.

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Louise Brace

Head of Marketing SCALE

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Breaking the Threshold: How to Make Direct Bookings Overtake OTA Bookings

Richard Vaughton (Yes Consulting) examines whether direct bookings can realistically surpass OTAs.

How to build a brand as a PMC

According to Rafat Ali Founder of Skift, the two most important elements of building a hospitality business in 2025 are: managing your finances and building a unique brand.
Simply Owners Book Direct Article SCALE

Not getting enough direct bookings? Trust is the missing link

Trust drives direct bookings. Learn how property managers can earn guest confidence and compete with major platforms for loyal, repeat stays.
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